SAQ and BBQ

The SAQ wanted to take advantage of the BBQ season to increase its sales. A custom integration in the BBQ avec Louis show was created in which the chef Louis-François Marcotte suggested wine and food pairing.

Pepsi in our community

The project "Ici c'est mieux" from Pepsi aimed at funding people who, thanks to their innovative ideas, wanted to improve our society. To publicize the initiative, The Mix has developed a multi-platform campaign endorsed by numerous Bell Media personalities.

Doritos late night

In order to promote their three new flavors and create a virtual community, Doritos contributed to the content of Christopher Williams shows on MusiquePlus and radio NRJ. This partnership has also been implemented on the web and in various venues across Quebec.

Bond d’essai Chevrolet

To promote Chevrolet's new models among young drivers, the brand was fully integrated to the most listened-to radio morning show via “Les Bonds d’essai Chevrolet", a humoristic test bench segment staring stand-up comedian Philippe Bond.

Who We Talk To

Business people
Generation X
Generation Y
Boomers
Men who work
Women who work
DINKs
Families
Yuppies

WHAT WE DO

Birks
Toyota Trucks
DuProprio
Chevrolet Spark - Osheaga
Coca-Cola
Bon Matin Bread
Cirque du Soleil
World Vision
Smirnoff Vodka
Fonds de solidarité FTQ

With Which Media

Radio
Television
Affichage
Internet

WHAT'S NEW

The “Bond d’essai Chevrolet” campaign wins many prizes at the 2013 Prix Média
Québec’s joie de vivre enchants Mix’s Toronto clients
The Mix team of Bell Media presents THE WORKS
Chevrolet Cruze 2011: A pre-launch under the sign of seduction. Thanks to Astral Mix, the Grandes Gueules and Richard Turcotte!
Astral Mix and Wonderbra Launch Inaugural Bras for the Cause Initiative to Benefit the Canadian Breast Cancer Foundation
OOH Advertising Enhances All Other Messaging

HOW TO REACH US?

ALL DETAILS